2nd TEDxISC Paris: artificial intelligence and creativity

Students from the ISC Paris Master’s in Marketing and Digital Communication organised the 2nd edition of TEDxISCParis on the theme of artificial intelligence and creativity on 3 July at the Pathé cinema in Levallois. The event brought together experts to share their experiences and advice on the impact of artificial intelligence, which is transforming the creative landscape.

The TEDx conference

TEDx is an event that aims to share ideas that deserve to be disseminated to the general public through talks by experts in a specific field.

The theme

The theme ‘Artificial Intelligence and Creativity’ was chosen by the students to highlight the innovations and possibilities offered by artificial intelligence in the field of creativity. Speeches focused on how artificial intelligence can be used to stimulate human creativity, generate new forms of art and solve complex problems in innovative ways.

The speakers

Several speakers took part in the event, sharing their perspectives and experiences on the impact of AI on creativity:

• Marvin JERNIDIER: ‘AI and consciousness: The advent of a new humanity? – An exploration of the soul and the impact of AI on art and humanity. “
• Emmanuelle ABOAF: ‘Now it’s how can AI foster inclusion?’
• Clarence Michel: ‘Artificial intelligences: a double-edged revolution! “

• Pauline Lefort: AI and perfumery – ‘An unprecedented alliance for revolutionary fragrances.’
• Mario Esposito to: ‘Augmented creativity – Collaboration between AI and humans to break the boundaries of creativity.’
• Houleymatou Baldé ⭐️ IT Woman: ‘Turning limits into opportunities – Her inspiring journey and the use of creativity to overcome challenges.’
• Sebastien Deschaux💡: ‘Generating the best ideas – Using AI to determine and create innovative ideas.’
• Caroline Jeanson Béteille: ‘Customer relations and innovation: AI at the service of creativity, in spite of itself! – The rise of creativity thanks to AI.”

The student organisers

The students of the marketing and digital communication master’s organised this event , under the supervision of Belgin Bilge, teacher-researcher & head of the specialisation, through several committees as required by the TEDx format :

• Chair: Maya Halabi
• Communications Committee: Sara Ghandou & Alison Godfrin
• Logistics Committee: Célia Babba, Amna Ramatou, Laëtitia Sanchez
• Partnerships Committee: Rabouante Saadi, Louis Blivet, Kenza Agrebi, Besma Amara
• Speakers’ Committee: Fanny Song, Enora Lorillier, Ikram Nadif
• Treasurer: Adrin-Virgil Zedong

A word from Maya Halabi, student & chair of TEDxISCParis 2023-2024

“Organising TEDxISCParis has been an incredibly rewarding experience. As chair, I had the opportunity to work with a dedicated and passionate team, coordinate stakeholders and manage the many strategic and logistical aspects of the event. The success of this project would not have been possible without the invaluable support of Mrs Belgin BILGE and all of the members of the Board.

A word from Ikram Nadif, student on the 2023-2024 Speakers’ Commission

“I had the opportunity to help organise the second edition of TEDx ISC Paris, on a major topical theme: artificial intelligence and creativity. Working hand in hand with a dynamic and passionate team, sharing ideas and seeing our collective vision come to fruition was an incredibly rewarding experience for me. Hosting eight passionate and visionary leading professionals in the field of AI gave me the chance to interact with them and be inspired by their fascinating careers. This event not only marked the end of my academic journey, but inspired me to consider sharing my own ideas in TEDx conferences in the future. Thank you ISC Paris!”

This 2nd edition of TEDxISCParis illustrates the school’s commitment to putting students at the heart of their learning through its innovative teaching model, action learning.

See you next year for the 3rd edition!

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