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Professors and research news
Companies responses to scandal backlash caused by social media influencers
In a recent study, Belinda Kintu, a 2020 ISC Paris MBA graduate, and Karim Ben-Slimane, professor at ISC Paris, seek to analyze the different strategic approaches that brands use to manage negative social spillover when an influencer they are partnered with is at the center of a scandal. […]
First edition of the International Symposium for Finance, Banking and Insurance (ISFBI)
ISC Paris is the partner of this first edition of ISFBI, which is committed to be a core finance interdisciplinary event, open to academia and practioners. It is entitled : FinTech, Cryptocurrencies and new burdens in financial economics: A post-worldwide Economic Crisis perspective. […]
Socially Innovative Startups : When Doing Good Goes Wrong ?
Willing to do good may mean jeopardising a startup's chances of survival. Our dean of the faculty, Fernanda Arreola, explains how to overcome this challenge. […]